Mike,
I will agree with you. It starts with a question posed to others who maybe interested discussing the issue. It then turns into "how dare you question the great leader". As you can see by the quoted response to Joe's original question it doesn't get pretty. I just felt it important people know how the so called elite deal with others.
The fanatics are not confined only to DJC.
So to the original question, could the ADJA do more? Of course they could do more. But as I have said before I understand why they don't. Advertising more would take away from their profit base. Like any business there is only so much money that is put into advertising. And when that advertising doesn't see a return of profit for it's owner then it's not worth the money. That advertising maybe beneficial to the members, but the members are not the ones who need to get paid. Again, I understand this concept.
Simply stated the ADJA is a for profit business first. It's in the business of helping DJ's grow their business. It may only be selected DJ's in certain areas but it is what they do. And, when helping those DJ's their focas is on Wedding DJ's. If you don't do weddings the advertisment and effort is wasted. They take care of the wedding DJ first.
With your fee you pay for specific benefits and the ADJA clearly delivers as much as possible. But this is not like a trade group or union where officers are elected and the members have a say in how their money is being spent. When clients pay you are they allowed to tell you where to spend your profits? Of course not. It is a business and it needs to thrive. After all how many of us would work for free just to promote the others in our area?
And to be fair, from what I know NAME is run in axactly the say way. Just understand what you're getting and who is receiving the true benefits before you hand over you're hard earned money.
Just my thoughts. Correct them if they are wrong.