You're putting a card in the bag with your treat !!!
Really man...get a reality check...:tricool:
Did you miss your chance to market yourself.... on Halloween?
- Thread starter Papa Deuce
- Start date
You're putting a card in the bag with your treat !!!
Really man...get a reality check...:tricool:
Yup, a card in the kid's candy bag. Dude, it doesn't get much more desperate than that.
Just because you can do something doesn't always mean you should.
Me, I like my neighbors and I'm not gonna spam them just to hope that they might pass along my card and hopefully not bad mouth my business practices to everyone they know.
K
Kirby Ball
Guest
Let's keep this in perspective, please.
It's a very commercialized holiday, much like Christmas & Easter.
We're in business and should look for opportunities to enhance said business.
America is still a Capitalistic country the last time I checked.
Think about this for a second, those who used their DJ gear and lighting were indirectly marketing themselves in a very subtle way. Maybe that wasn't one's intention, but it could be construed in that way. Not making a moral judgement, but merely an observation of how things could be perceived.
Cereal didn't always have "prizes" in the box and again it's a marketing tool that some use or used and others chose not to do so. That's whats great about America we don't have to do everything that the other guy does.
Malls in America have trick or treating at their facilities. Are they doing it for altruistic reasons? I doubt it. They want people in their mall, hoping that they will be able to attract some of those attendees as future customers/clients.
There is nothing wrong with marketing one's business, and everyone has the opportunity to do what's best for their situation(s).
Putting a business card or offer in with the treats is not going to psychologically scar a child for life.
I understand that some find some of these thoughts and ideas offensive, but if a person or business decided to do a promotion like this, the person receiving it has the option to just ignore it and throw it away.
Again, for our current business model this probably would not be a direction that I would take. But if I were in a business that entertained children, such as Bubble Parties or we did Children's photogaphy, I would seriously consider doing something like this.
YMMV
It's a very commercialized holiday, much like Christmas & Easter.
We're in business and should look for opportunities to enhance said business.
America is still a Capitalistic country the last time I checked.
Think about this for a second, those who used their DJ gear and lighting were indirectly marketing themselves in a very subtle way. Maybe that wasn't one's intention, but it could be construed in that way. Not making a moral judgement, but merely an observation of how things could be perceived.
Cereal didn't always have "prizes" in the box and again it's a marketing tool that some use or used and others chose not to do so. That's whats great about America we don't have to do everything that the other guy does.
Malls in America have trick or treating at their facilities. Are they doing it for altruistic reasons? I doubt it. They want people in their mall, hoping that they will be able to attract some of those attendees as future customers/clients.
There is nothing wrong with marketing one's business, and everyone has the opportunity to do what's best for their situation(s).
Putting a business card or offer in with the treats is not going to psychologically scar a child for life.
I understand that some find some of these thoughts and ideas offensive, but if a person or business decided to do a promotion like this, the person receiving it has the option to just ignore it and throw it away.
Again, for our current business model this probably would not be a direction that I would take. But if I were in a business that entertained children, such as Bubble Parties or we did Children's photogaphy, I would seriously consider doing something like this.
YMMV
Another nice part about where we live and do business, I can still disagree and regard those who do this sort of business practice as being nothing but scum trying to make a cheap buck off their neighbors. :tritongue:
I understand that for some this may seem as a perfectly okay business practice. For myself and Ducky and by extension our business this practice doesn't pass the ethical test.
Just a thought Kirby, if there is no way to determine who made the gear, etc how are the folks coming up to the house to know that its pro-grade gear and not just the stuff from Spencer's? The type of gear we used is sold at Spencer's and our area Halloween supply stores, so unless the folks actually knew that we do DJ work as well, there would be no way to know. So I'm gonna say that the subtle marketing you mentioned doesn't hold true.
I understand that for some this may seem as a perfectly okay business practice. For myself and Ducky and by extension our business this practice doesn't pass the ethical test.
Just a thought Kirby, if there is no way to determine who made the gear, etc how are the folks coming up to the house to know that its pro-grade gear and not just the stuff from Spencer's? The type of gear we used is sold at Spencer's and our area Halloween supply stores, so unless the folks actually knew that we do DJ work as well, there would be no way to know. So I'm gonna say that the subtle marketing you mentioned doesn't hold true.
K
Kirby Ball
Guest
K
Kirby Ball
Guest
K
Kirby Ball
Guest
Nah, Steve...Macs a good guy and I'm just trying to get him to see that there is more than one way of looking at this. It's not all black and white, right or wrong, etc.
Creative marketing sometimes has to take a chance on doing something that no one else is doing. Whether it works or backfires can only be determined after one tries.
I try to see both sides of the equation and I'll admit that sometimes I am a bit one sided in my viewpoints. Hey, I'm human...
Creative marketing sometimes has to take a chance on doing something that no one else is doing. Whether it works or backfires can only be determined after one tries.
I try to see both sides of the equation and I'll admit that sometimes I am a bit one sided in my viewpoints. Hey, I'm human...
we ought to go sneak cards in the Victorias Secrets lingerie shop its outside or inside the box depending on how ya view it.
Kirby,
I'm at work so no beer. :trisad: But maybe when I get home. :tribiggrin:
I've been opposed to "guerilla marketing" ever since I found out what it is. To me it represents an act of desperation because everyone I know of hates getting spam email, junk mail, flyers on their cars, door handles, etc.
To take it to this kind of level just downright sickens me. Putting one's business card in the candy bag for trick-or-treaters just screams of desperation...using other people's kids as a vehicle to deliver one's businees card...that's just wrong. If one wants to get the word out to the neighbors, why can't they man up and go door to door at least handing out their card to those who actually want them as opposed to spamming people with them.
I'm all for businesses promoting themselves and heck, I love getting more exposure for our business, but there are certain lines that I will not cross and believe that shouldn't be crossed period. Using someone else's kids is one of those lines.
I'm at work so no beer. :trisad: But maybe when I get home. :tribiggrin:
I've been opposed to "guerilla marketing" ever since I found out what it is. To me it represents an act of desperation because everyone I know of hates getting spam email, junk mail, flyers on their cars, door handles, etc.
To take it to this kind of level just downright sickens me. Putting one's business card in the candy bag for trick-or-treaters just screams of desperation...using other people's kids as a vehicle to deliver one's businees card...that's just wrong. If one wants to get the word out to the neighbors, why can't they man up and go door to door at least handing out their card to those who actually want them as opposed to spamming people with them.
I'm all for businesses promoting themselves and heck, I love getting more exposure for our business, but there are certain lines that I will not cross and believe that shouldn't be crossed period. Using someone else's kids is one of those lines.
Nah, Steve...Macs a good guy and I'm just trying to get him to see that there is more than one way of looking at this. It's not all black and white, right or wrong, etc.
Creative marketing sometimes has to take a chance on doing something that no one else is doing. Whether it works or backfires can only be determined after one tries.
I try to see both sides of the equation and I'll admit that sometimes I am a bit one sided in my viewpoints. Hey, I'm human...
Agreed ...Mac is a good guy....just don't know where the anger is coming from (whoring out, scumbag, ruining kids memories)
Good point Jon if I were coaching a little league team would it be appropo to send my business card attached to the season schedule?
K
Kirby Ball
Guest
Hey! I resemble that remark....:yomoon:
Actually one of my favorite books is "The Portable Curmudgeon" :read2:
Amazon.com: The Portable Curmudgeon (Plume) (9780452266681): Jon Winokur: Books@@AMEPARAM@@http://ecx.images-amazon.com/images/I/51NCA1aUiwL.@@AMEPARAM@@51NCA1aUiwL
Steve, messing with kids in any manner (halloween candy, using them to pass out religious messages, having them hand out marketing materials for their parents, etc) is just one of a very small number of things I believe wholeheartedly should never be done.
Let the parents enjoy trick-or-treating with their kids, don't make them have to sort through business cards. Its bad enough they have to check for any suspicious looking candy.
JT:
Of course it would not be appropiate to attach a business card to the team schedule if you were coaching the team. At that point, you're not there to get gigs from the kids or their parents, you're there to be their coach.
Let the parents enjoy trick-or-treating with their kids, don't make them have to sort through business cards. Its bad enough they have to check for any suspicious looking candy.
JT:
Of course it would not be appropiate to attach a business card to the team schedule if you were coaching the team. At that point, you're not there to get gigs from the kids or their parents, you're there to be their coach.
K
Kirby Ball
Guest
What about the company that sponsors the team. Are they doing it just for the kids? If that were so, why the need for the name on the uniform...
Shame on Tim Horton's for ruining the dreams of all those 4 -7 year old hockey and soccer players; turning them into child billboards...
Shame on Tim Horton's for ruining the dreams of all those 4 -7 year old hockey and soccer players; turning them into child billboards...
K
Kirby Ball
Guest
I was never in the military, so I'm not prepared to salute....unless it's the one-fingered salute?
:yorofl: