Hello, and new DJ in need of Top 3 Advice Tips

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Something I discussed with DJ Rig yesterday! I bought a projector, screen, and promo only video set. I try to upsell however if they don't want that, they'll more than likely book my smaller package as they will feel I'm qualified more than the other non video DJ's.


Excellent idea! specially when there is a demmand for it. ie: school gigs, karaoke gigs, sweet 16's and the like.
 
1. Play for reduced on any gig where you will break some serious ground.
Be affordable your first year. You've got much to learn and there are plenty of customers that want an inexpensive DJ. Use them to your advantage and entertain entertain entertain.
1st year, at least 5 - 8 shows reduced. Once you are established, you will command your working rate....Unless you already feel like charging $800 is ok. Its a risk to burn bridges though.

2. Build a website and pay for hosting for the entire year.
Don't go cheap and don't roll it out until it really serves your customer.
Make yourself look busy and in demand.
Post video of one of your free events.
Post pics of one of your free events.
Post your free events on your calendar.
Be Busy.

3. Business cards.
Don't go cheap and don't roll it out until it really serves your customer.
For instance: Put your website on there!
 
when someone calls and asks about a date, even if you know that you are open,,, say... let me check that date,,, then roll off a few dates aound their date, and say,,, yes it looks like, as of right now, I am open on your date....
 
when someone calls and asks about a date, even if you know that you are open,,, say... let me check that date,,, then roll off a few dates aound their date, and say,,, yes it looks like, as of right now, I am open on your date....


Damn, you are goooood! :)
 
Business cards.
Don't go cheap and don't roll it out until it really serves your customer.
For instance: Put your website on there!

I disagree with Jeremiah here. Ive always held the idea that by the time I have passed the business card they have made thier impression of me and the card is strictly for information on how to contact me. I find that after a while all the flashy cards look the same

I feel the same way about websites. They should tell who you are and what you do and if you desire add the tools to them (gigbuilder etc). Alot of people say Peter Merry's site is the best in the business. When I see it (and I have said the same thing to him) I see a GAP commercial, Or a guy selling Armani suits , or tablecloths or something. I dont see a Disc Jockey, entertainer or whatever buzzword they use this week.

My two favourite websites are Bob Carpenters (Mainevent DJs) and Steve LeBlancs (That Music Guy). They show the complex and the simple and both get the job done very well

Something else I have found works well is Facebook. Create yourself a group about your business, Invite your friends and let them invite others. The more often your name is seen the better it is . Ive booked several in the last few months from my Facebook group

The internet is a great tool but it is just that a tool nothing more or less

Again this is just my opinion. You have to test the waters to find what works best for you in your market