Why do these types of threads keep coming up?

To many ads? Support ODJT and see no ads!

MIXMASTERMACHOM

Mac Daddy DJ
ODJT Supporter
Oct 16, 2011
17,222
2,733
68
I saw a thread on DJ CHAT that went on to talk about the secrets of getting paid more. The thread was about how to ask for more money to do an event for a potential client.

My issue with this is that why is it that someone just says that you need to raise your rates. That to me says you're not charging enough. How do they know this? That's too broad a statement to make to lump all DJ's in the same boat.

I asked this question that I feel is spot on to me. Are you happy with where you're at in your business and the prices you charge to do events? Why should someone raise their rates just because someone says you need to? Before anyone beats me up trust and believe me I know we need to raise our rates and we're doing that now. Now I said if you're happy with where you're at good for you and if not to work on changing things that you feel you need to change.

It's easy to tell someone to just charge more but without knowing that persons particular circumstances how do you know that will work out for them?

The other thing I find is not everybody cares to become this first class DJ charging a lot of money. Some are just happy with where they are at. What I find is that there are those out there who have at least one other income that they don't have to depend on DJing to support their way of living. Now I happen to know that Steve Cie won't move any equipment for anything less then $700.00. He has to do that because this is his full time job. So he has to do that or he can't survive.

Now I have 2 questions for all here if you can answer it. It gets said to raise your rates. How much do you feel a DJ should raise their rates and how often should they raise their rates? So should you raise your rates just because someone say you should? Get back to this thread much later.
 
Mix .. First things first. There will always be patter about and disagreements on how to make oneself better.

You really need to concentrate on establishing yourself first (or once again). You worry too much about other things you can add on or strategies that make sense to consider 2 years down the road.

Build your business plan first and foremost .. Then follow it.
 
  • Like
Reactions: 7 people
Mix, you can put it like this. You can hire a Cab to take you across town for $X.00 or you can hire a Limo to do the same thing and pay much more. The trip is still the same. Should the Limo charge Cab Rates? It would not be in their best interest to do so as their costs are definitely higher. Also, some customers may seek a better and more comfortable ride and would expect to pay more for that privilege. The more one identifies themselves with the pack, the more one can expect to get paid like the pack. The Customer will see no difference in the pack as a whole. Specialize and show what you can deliver is different and it is easier to ask for more than the "going" rate.

Dare to be different!;)
 
  • Like
Reactions: 10 people
  • Like
Reactions: 2 people
I saw a thread on DJ CHAT that went on to talk about the secrets of getting paid more. The thread was about how to ask for more money to do an event for a potential client. My issue with this is that why is it that someone just says that you need to raise your rates. That to me says you're not charging enough. How do they know this? That's too broad a statement to make to lump all DJ's in the same boat. Why should someone raise their rates just because someone says you need to? It's easy to tell someone to just charge more but without knowing that persons particular circumstances how do you know that will work out for them?

Don't read too much into it, Mix.
I would bet that original post doesn't say that you HAVE to raise your rates,
and probably doesn't get specific about how much YOU should be charging...
it is only a guide on HOW TO raise them.
It's not a bad idea, though...but only you can decide when and how much.
 
  • Like
Reactions: 2 people
Mix .. First things first. There will always be patter about and disagreements on how to make oneself better.

You really need to concentrate on establishing yourself first (or once again). You worry too much about other things you can add on or strategies that make sense to consider 2 years down the road.

Build your business plan first and foremost .. Then follow it.
No I'm not worried about others. I just hate those pricing threads as they usually go nowhere. I remember in one post where one DJ said another DJ charging $1,500.00 for video at an event along with their DJ service was too much. They charge $900.00. I couldn't believe that one. I don't know why they couldn't just be happy for that DJ who could get paid that much and let it go. If anything maybe they should have asked that DJ how did they get to that level where they could charge $1,500.00?
 
No I'm not worried about others. I just hate those pricing threads as they usually go nowhere. I remember in one post where one DJ said another DJ charging $1,500.00 for video at an event along with their DJ service was too much. They charge $900.00. I couldn't believe that one. I don't know why they couldn't just be happy for that DJ who could get paid that much and let it go. If anything maybe they should have asked that DJ how did they get to that level where they could charge $1,500.00?

Every market is different. Every DJ has a different idea what profit they need to make, and $1000 in Idaho goes farther than $1000 in New York City.

As I said, you need to decide what Adrien needs and not what others tell you you should need. Lay it out in a plan .. what you want or need to make, what you need to spend, what markets you want to target.
 
  • Like
Reactions: 2 people
Every market is different. Every DJ has a different idea what profit they need to make, and $1000 in Idaho goes farther than $1000 in New York City.


I can confirm that.

A thousand bucks, will get you a couple hot dogs, and a hotel room for one night in NYC.

Location, location, location.
 
  • Like
Reactions: 4 people
Every market is different. Every DJ has a different idea what profit they need to make, and $1000 in Idaho goes farther than $1000 in New York City.

As I said, you need to decide what Adrien needs and not what others tell you you should need. Lay it out in a plan .. what you want or need to make, what you need to spend, what markets you want to target.
Thanks but the name is spelled Adrian. The real messed up part is my last name Bacon. So I got teased growing up as a kid. I heard bacon and eggs, bring home the bacon and so on. LOL.
 
Thanks but the name is spelled Adrian. The real messed up part is my last name Bacon. So I got teased growing up as a kid. I heard bacon and eggs, bring home the bacon and so on. LOL.

Ok .. so now it's really time to bring home the Bacon .. Adrian .. :p
 
  • Like
Reactions: 5 people
I can confirm that.

A thousand bucks, will get you a couple hot dogs, and a hotel room for one night in NYC.

Location, location, location.

Mix like Rick said loacation is everything, you can charge 1200.00 for a wedding but if your area is getting 450.00 for a wedding it will be very hard to get someone to pay 1200.00
 
Last edited:
  • Like
Reactions: 1 person
Mix like Rick said loacation is everything, you can charge 1200.00 for a wedding but if you area is getting 450.00 for a wedding it will be very hard to get someone to pay 1200.00
The big thing is what is it that you're doing or offering that someone will pay you $1,200.00? Like it has been said on here before why should someone pay you more if you're just like every other DJ or look like every other DJ?

Now you made an example of one DJ charging $450.00 and another charging $1,200.00. That's a difference of $750.00. That's a big jump. Some DJ's don't even charge $750.00 for their service. So now to be able to convince someone to pay that much of a difference takes too big things. First you need to have the evidence to show people why they should spend that much to you and know how to sell your services to a potential client.

Also a lot of times potential clients will wait till a late date to book a DJ. Especially for a wedding. If things are planned for properly a lot more could afford to pay a DJ $1,200.00 provided that DJ is worth it.
 
Last edited:
Mix, 2 things:

1: I think you missed the point about location. The ONLY difference in the 1200 / 450 example was location. That's it.

2: You need to focus and commit to the first step before you can do anything .. the business plan. See post 3, focus and commit. Forget about everything else for now.

If you have a train but no track or destination, no matter how much you charge customers to ride the train, you will never have anybody riding.
 
Last edited:
  • Like
Reactions: 3 people
oh great here we go yet again on price!!!
 
No I didn't miss the part about location. The classic excuse I see on here is I live in an area where they will only pay a certain price for a DJ. They won't go any higher.

Maybe they will spend more if they feel you're worth it. If not they will pass you by and keep looking.

The other classic excuse I hear is times are tough right now. If they are that tough then how come some can get paid 1k or more on a regular bases? Simply because they are able to show potential clients they are worth it.
 
No I didn't miss the part about location. The classic excuse I see on here is I live in an area where they will only pay a certain price for a DJ. They won't go any higher.

Maybe they will spend more if they feel you're worth it. If not they will pass you by and keep looking.

The other classic excuse I hear is times are tough right now. If they are that tough then how come some can get paid 1k or more on a regular bases? Simply because they are able to show potential clients they are worth it.
Learn how to sell and also be prepared to show something different than what the pack is offering. The emphasis is on Selling! If you want to get $1,000.00 then first get the prospect sold on $2,000.00. By the time you offer the Price of $1,000.00 they will feel like they are getting a bargain. Learn to ask questions and get their Hot Buttons. Economy is secondary. If it was that bad then all the High end Auto Dealers would be slashing their Automobile prices. Instead they are rising!
 
Last edited:
I defy any of you to come to my area and sell a $1000 wedding
 
  • Like
Reactions: 2 people
No I didn't miss the part about location. The classic excuse I see on here is I live in an area where they will only pay a certain price for a DJ. They won't go any higher.

Maybe they will spend more if they feel you're worth it. If not they will pass you by and keep looking.

The other classic excuse I hear is times are tough right now. If they are that tough then how come some can get paid 1k or more on a regular bases? Simply because they are able to show potential clients they are worth it.

You will never get anyone to spend any more than they feel you're worth and / or the market is driving. More importantly, none of this other stuff matters if you can't focus or commit to a business plan. It doesn't matter how little or how much you charge if you have little to no customers. Your train has been sitting there with no station and no tracks to run on. Instead of building the station and tracks, you still want to focus on how much to charge passengers to ride and how much everyone else is getting. You've been told since Post 3 (and over the last several months) to focus and commit to a business plan yet here you are still spending time on other things. Stop worrying about how much everyone else makes. Worry about how Adrian does business, how much Adrian makes - and how to get more business and make more money in the future. You will NEVER get to the future without a plan. Again, focus and commit.

When gas is in demand in the DC area, it can go up to 4 bucks a gallon easy. For the folks in Idaho, the price may go up or down, totally unrelated to the pricing in DC. If someone in Idaho tried to charge 4 bucks a gallon just because they did in DC, I promise they would sell little to no gas. These gas stations would also go out of business with no focus or commitment to a plan. If I told you that somewhere, someone works as hard or harder than you and makes even less, would you spend all this time trying to figure out how she / he makes so little .. and how to make the same amount? Of course not, naturally you want to play with the big boys. The big boys have a plan. You do not.

Step 1: Focus and commit to a plan
Step 2: See Step 1
 
Last edited:
  • Like
Reactions: 5 people