G
Guest
Guest
Hi Everyone!
If all of you that display in bridal shows would please post your display.
Last year I decided I wanted to start advertising in bridal shows. So I began searching for my marketing material, a local sign company, and started to put together what I felt would be a successful marketing campaign.
First I started with my brochures and business cards.
After searching locally I found that not one of the local printing companies knew anything about DJ brochures and basically told me I would have to design it in entirely on my own.
So I started searching the internet. I found a company called break through marketing. Expensive but everything was pretty much already as I wanted it and I could change any part of the brochure and business card that I wished. So the company sent me some samples beautiful! I changed the wording, the sales pitches on the brochures and added my logo. I changed everything to create the image that I wanted to portray. I also purchased folders through them, just 100 to send out my information packages to brides that called or emailed for info.
I also set up my own give aways, I bought silk flowers from ebay and punched holes in my business cards to attach them with ribbon. I had two champagne buckets filled with bath accessoried from bath and body works. I also had miniature "relaxation give aways" that I put together if they had signed that day. I had alot of great compliments from other vendors.
The trade show displays that I was looking at were very expensive, and the one I wanted was over $3,000.00. So I came up with an idea. I had a friend of mine build a tri-fold display out of 1x2's and covered in fabric. I then had a jpeg image sent to a local sign company from break through marketing. I had helped design how I wanted my center to look and then two side signs made as well, I attached all of them with industrial velcro. This back drop was a total cost of $675.00.
So anyway the bridal show was expected to have a turnout of 200 brides, it was a sit down three course dinner at a local hotel for $8.00 per person. There were 30 people 15 couples. There were only 5 couples that came to my booth, and two brides that were alone. I think out of that I may have sold 2 couples. From what I understand though normally the brides have to go to every booth and get a signature from every vendor to qualify to win the prizes that every vendor had to supply. Which wasn't the case here.
However, I did make some great contacts. The catering sales manager from a local hotel (I have done a couple Christmas parties there). We hit it off right away. Very cool, so all in all this has worked out for me.
I am going to be displaying at another show in June.
If all of you that display in bridal shows would please post your display.
Last year I decided I wanted to start advertising in bridal shows. So I began searching for my marketing material, a local sign company, and started to put together what I felt would be a successful marketing campaign.
First I started with my brochures and business cards.
After searching locally I found that not one of the local printing companies knew anything about DJ brochures and basically told me I would have to design it in entirely on my own.
So I started searching the internet. I found a company called break through marketing. Expensive but everything was pretty much already as I wanted it and I could change any part of the brochure and business card that I wished. So the company sent me some samples beautiful! I changed the wording, the sales pitches on the brochures and added my logo. I changed everything to create the image that I wanted to portray. I also purchased folders through them, just 100 to send out my information packages to brides that called or emailed for info.
I also set up my own give aways, I bought silk flowers from ebay and punched holes in my business cards to attach them with ribbon. I had two champagne buckets filled with bath accessoried from bath and body works. I also had miniature "relaxation give aways" that I put together if they had signed that day. I had alot of great compliments from other vendors.
The trade show displays that I was looking at were very expensive, and the one I wanted was over $3,000.00. So I came up with an idea. I had a friend of mine build a tri-fold display out of 1x2's and covered in fabric. I then had a jpeg image sent to a local sign company from break through marketing. I had helped design how I wanted my center to look and then two side signs made as well, I attached all of them with industrial velcro. This back drop was a total cost of $675.00.
So anyway the bridal show was expected to have a turnout of 200 brides, it was a sit down three course dinner at a local hotel for $8.00 per person. There were 30 people 15 couples. There were only 5 couples that came to my booth, and two brides that were alone. I think out of that I may have sold 2 couples. From what I understand though normally the brides have to go to every booth and get a signature from every vendor to qualify to win the prizes that every vendor had to supply. Which wasn't the case here.
However, I did make some great contacts. The catering sales manager from a local hotel (I have done a couple Christmas parties there). We hit it off right away. Very cool, so all in all this has worked out for me.
I am going to be displaying at another show in June.
![Me and Mary Ann At A Bridal Show[1].jpg](/data/attachments/1/1809-55d29c9781716c89bffe55fdee51135a.jpg)
