I noticed the last year or so a lot of business are abandoning their website in favour of Social Media they are redirecting their URLs to Facebook or other social media platforms. Is it still a necessity for DJ's to have a website? Do client's care?
I think it's more important that whatever you are using is robust. If you're going to default to Social Media, make sure it isn't dormant for years with low quality content.
I also think it's better to not have a website than to have a bad one. If you're going to have a cheap, low quality site, you're better off not having one at all.
That being said... I do think having a website is important for me. 90% of my gig inquiries come directly from my site right now. I hear other DJs saying they get most of their traffic through social media, but that just hasn't been my experience. And I often get compliments about having music samples and some of the other content on my site. But I want to revamp a couple of areas of it during the slower-season this year.
I got to agree that is among the reasons I dropped my site. I may bring it back new and improved in the new year still floating that ideaI think it's more important that whatever you are using is robust. If you're going to default to Social Media, make sure it isn't dormant for years with low quality content.
I also think it's better to not have a website than to have a bad one. If you're going to have a cheap, low quality site, you're better off not having one at all.
I almost never get a social media inquiry that turns into a tour, much less a booking. I get plenty of inquiries from social media, I reply with info then I'm ghosted after that. In the past 2 years I've spent a decent amount of FB ads but the lack of conversions to tours is pitiful. The website inquiries usually are a stronger lead that at least starts a conversation.
I'm a word-of-mouth guy.
I had a website for a while...
but gave up on it.
Some good points Mixxy. Having blurry pictures does not look very professional .I say that people want to see something that can show you and what you do in some kind of way. Especially those who have never seen you ever. As it has been said, if it's a website it needs to have really good content that will catch people's attention. What I learned is it needs to catch their attention right away. If it doesn't people will move on quickly. In a few seconds it should catch people's interest to look further into the site.
I have been referral only since the mid 90’s, thousands of shows in the books, if you do great job, present yourself professionally at all times, and ASK people to refer you it should be all you need, if your not getting multiple referral calls monthly you are doing something very wrongI say that people want to see something that can show you and what you do in some kind of way. Especially those who have never seen you ever. As it has been said, if it's a website it needs to have really good content that will catch people's attention. What I learned is it needs to catch their attention right away. If it doesn't people will move on quickly. In a few seconds it should catch people's interest to look further into the site.
Great that works for you. You don't have anything online that shows who you are and what you do?I have been referral only since the mid 90’s, thousands of shows in the books, if you do great job, present yourself professionally at all times, and ASK people to refer you it should be all you need, if your not getting multiple referral calls monthly you are doing something very wrong
Great that works for you. You don't have anything online that shows who you are and what you do?
The place where I find I still need the content is in showing off any of the production stuff. I still don't do as good of a job with it as I'd like to. But I don't sell any lighting at all when I don't have a way to show it.You don't really need to when you are mainly referral.
I have my personal Facebook page that’s it, like i said if you are good at what you and know how to talk to clients properly, after a few years you should be busier than you want to be, if you not that busy, your either not a good DJ or don’t know how to properly talk to peopleGreat that works for you. You don't have anything online that shows who you are and what you do?
Even if you use social media and you plan on being in this game for the long-term you may want to keep your website at least as a landing page. Trust me stuff changes over the years and you want to have that one place that is always there. In the early 90s AOL was the thing, my websites and email was all on AOL. Now where is AOL? I want to keep my website, phone and email the same, always. But no you don’t have to have a website depending on how you run things. For something things I do want they want to know your website address and business email. Loans,Trade shows and other programs ask for website & business email.
In my case I kept my domain names and use it for my business email. It's funny you mention it for anything I do that's not client related I use a Hotmail address no one seems to careEven if you use social media and you plan on being in this game for the long-term you may want to keep your website at least as a landing page. Trust me stuff changes over the years and you want to have that one place that is always there. In the early 90s AOL was the thing, my websites and email was all on AOL. Now where is AOL? I want to keep my website, phone and email the same, always. But no you don’t have to have a website depending on how you run things. For something things I do want they want to know your website address and business email. Loans,Trade shows and other programs ask for website & business email.
I'll add in another point. If you ditch the website, then decide to re-establish one down the road, you're starting over from scratch on domain authority. Personally, I'd keep the website, even if it's only a stub. How long a domain has been in use is a big consideration with search engines.