Weddings Wedding Wire's Brides Choice Awards 2011

To many ads? Support ODJT and see no ads!
3rd year in a row for us and we've never spent a dime on advertising with Wedding Wire.

We encourage our past clients to leave their reviews there for potential clients to read.
 
Every DJ in our Market posted on their Facebook pages that they received this distinction. We received it as well.. We don't see any true value in it, unfortunately. It seems like if you get a review you get the distinction. Oh well! It's a nice accolade but it's worthless if they give it to everyone.
 
The value of Wedding Wire and its reviews is discussed in a 3 page spread in this month's issue of DJ Times.

Certain areas of the country can gain great benefit from the free listing and need not yet purchase preferred spot listing on the first page.

Not the case here in New York - New Jersey. There is a wait list to get on the first page. Currently the featured listing is available for the first 20 vendors who pay a $1380 annual fee. The SPOTLIGHT listing costs $3500, there are only 2 such listings, and believe me, the two that have them will never surrender them.

As for ROI? Unquestionably, the return is far more than the cost. The weddings that I booked directly from Wedding Wire were all high end ( more than $2500 per event).

The SEO is incredible (because all of the vendors are marketing with it)

If you are not working Wedding Wire into your marketing plan, you are missing out on an incredible marketing vehicle.

As for the "AWARD", its another great marketing tool. Believe me, the brides eat this up!
 
I got mine for the second year in a row and I picked the golf shoes for my award,,,, they sent them also...
 

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Nothing paid....first timer!!

Dave
 
I still can not bring myself to ask clients to complete 2 surveys. The WeddingWire survey is so basic, it really tells me nothing about how we did.
 
I still can not bring myself to ask clients to complete 2 surveys. The WeddingWire survey is so basic, it really tells me nothing about how we did.

Think about the brides that read these...they want to know something about you besides what they find on your website. As mentioned in this post....it's a 3rd party website with reviews coming right from the mouths of your former clients. The award is meaningless to us personally, but for a bride looking for a DJ...it could make the difference on if they book with you or the other guy.

And again...it's FREE advertising for you.
 
I got mine for the second year in a row and I picked the golf shoes for my award,,,, they sent them also...

Very cool shoes!! Are you bringing them to Vegas?
 
Think about the brides that read these...they want to know something about you besides what they find on your website. As mentioned in this post....it's a 3rd party website with reviews coming right from the mouths of your former clients. The award is meaningless to us personally, but for a bride looking for a DJ...it could make the difference on if they book with you or the other guy.

And again...it's FREE advertising for you.

Ding, ding, Ding! We have a winner... Couldn't have said it better! :notworthy:

I'll just add that this can be one of the many tools you can utilize to promote yourself if you choose to do so.

We're going to also start asking former clients to also leave reviews on Google reviews instead of sending them to Merchant Circle.
 
As a concerned member of this "industry" -- meaning my cash flow comes from it -- can I ask a simple question...?


Why don't you folks just do what we in the software industry do, and offer a free trial?

In other words, show them videos of YOU in action! Not a dance floor filled with people, but YOU DJ'ing -- on the mic. Show them YOU intro'ing the newly wed couple, show them YOU leading a dance, show them YOU mixing music.


Instead of all this "free" advertising, maybe YOU could show yourself in action, and wouldn't need the free BS... ;)


Just my thoughts... :)