Weddings Pricing on your web site?

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Just got back from the AMS convention. The general consensus is no pricing on the web site, but "do what you need to do to make a living"..No AMS Location has their pricing on their site. I did, I used too, I no longer do. No reason.

But now I have a better understanding on pricing packages. Hours,, what they mean and the brides point of view.
Already re-worked them!

More bookings, here we come!!

Tim

Thanks for the update. I believe you made the right decision.:yothumbsup:
 
Tim

Thanks for the update. I believe you made the right decision.:yothumbsup:


Thanks! It's all a work in progress. It doesn't mean I'm right per say. Every DJ Service, whether you are single op, multi op, pt, ft, has theri own way of pricing.

I grew up with packages, that will never change. I'm not the DJ for everyone. Maybe the DJs that work for us are. There will always be someone out there that will undercut you. Regardless.

Your clients will book you because they believe in your services, they like your packages. Your personality. Your equipment. Your style...Regardless if you are $600 or $3000...They will book you.
 
Actually, a thought about Tim's suggestion for Mike's pricing tab...what I did is make the Pricing page not available from the home page, so you actually have to go into the website before it appears on the menu. Forces them to, hopefully, learn a bit about the service first.
 
As I said in past posts, I removed my prices off my web site.

A few people have contacted me by e-mail requesting a price package.

.. and they never contacted me back.

So, I ask... isn't this just like the phone book advertising.

Price or no price, phone book or web site they're all "tire kickers".
 
I've been back and forth on this issue myself.

My final thoughts are sure, why not? I don't actually have the prices up but I do have my quote formula and they can figure it out from there.
 
I was one of those PT that put my prices up in my Date Checker.... you actually had to check the availability of a date to see the rates.... but, now while you still have to check availability of your date, you have to also submit a quote inquiry form to recieve a price quote....

The hope is that even though I know there will be more tire kickers than buyers is that I at least get my foot in the door... of late people have been checking availability but not submitting quote forms.... now without the price there they will have to submit if they want to know the price or call.

BTW I don't think it's a matter of being FT or PT as to the decistion to post rates or not.... just preference.
 
Very few Full time DJ Services will post their pricing. Most DJ services who do post on the web are part timers and have FT jobs. This way no pressure if they don't book the event.

While you did cover yourself by saying "most" and didn't make a blanket statement, it does seem to be a bit of a generalization - even if an accurate one:)

I am part-time, but for me, that isn't a deciding factor. The deciding factors for me are purely psychological from a sales standpoint, and purely practical from my side because:

1) I don't want to talk to them if they balk at the pricing that's there
2) I am not going to try to "sell them" on the price or put forth a lot of effort to try to create a value-perception that isn't already there.

My website is a sales tool meant and designed specifically to build that value perception, and my prices are so median in my market that the value perception from it coupled with the price is pretty much a given.

If that isn't understood by both parties going in, they are maroons, and I don't want to waste my time talking to maroons. :)

Would it be different if I was full-time? No, because in that case, my pricing would still be in the same neighborhood because that's just the way I choose to formulate my pricing.

I would work more and do more jobs at my rate or something very close to it rather than try to work less and hose individual clients for services and try to convince them why they should pay me more per-event simply because of a life-choice (to "dj full-time") that I made for myself and has no a priori, necessary, or inherent correlation to the type, level, or quality of service that they would end up receiving at their event.:sqcool:
 
Here is why I don't keep them up anymore:

This was a referral from another ODJT guy I got today -

My wedding is in 2010. What is your price for 5 hours?

That is it. No other information. What the hell am I supposed to say to that?

I can't post a price with no knowledge of the event. I know that I could say "weddings starting at "X" $$$, but I don't like that.

But, in fact, that is pretty much what I replied to the referral above. Of course I invited her to call me as well.
 
My wedding is in 2010. What is your price for 5 hours?

That is it. No other information. What the hell am I supposed to say to that?

I can't post a price with no knowledge of the event.


Why not? What's your time worth?

When you have your system down pat, you know exactly how much is involved in any gig. If yer time is worth say $200 per hour, and you know you can do a wedding with 6 total hours worth of work -- then the price equals $1200.

If it's 12 hours work, it's $2400 @ that hourly rate.


I don't understand the complexity... :sqconfused:
 
Why not? What's your time worth?

When you have your system down pat, you know exactly how much is involved in any gig. If yer time is worth say $200 per hour, and you know you can do a wedding with 6 total hours worth of work -- then the price equals $1200.

If it's 12 hours work, it's $2400 @ that hourly rate.


I don't understand the complexity... :sqconfused:

I don't know if it is 10 miles from my house or 100.... I don't know if I have to carry stuff up 3 flights of stairs.... I don't know if the venue is a place I don't want to work. I don't know if they want no lights or lots of lights ( lights are an upsell for me ) .... I don't know if it is a place that will charge me $25 to park....
 
I don't know if it is 10 miles from my house or 100.... I don't know if I have to carry stuff up 3 flights of stairs.... I don't know if the venue is a place I don't want to work. I don't know if they want no lights or lots of lights ( lights are an upsell for me ) .... I don't know if it is a place that will charge me $25 to park....

Damn, yer a picky SOB... :sqlaugh:

Do you bitch at yer boss at work like this...? What if he asks you to take out the trash on garbage day -- do you refuse, because you should be paid more or less for that slice of time...?
 
I don't know if it is 10 miles from my house or 100... I don't know if I have to carry stuff up 3 flights of stairs.... I don't know if the venue is a place I don't want to work. I don't know if they want no lights or lots of lights ( lights are an upsell for me ) .... I don't know if it is a place that will charge me $25 to park....

All valid questions... once you qualify the customer first... hit her with a ball park figure with a disclaimer that the price is subject to change depending on the actual event requirments.... in other words give her a base quote.
 
I would work more and do more jobs at my rate or something very close to it rather than try to work less and hose individual clients for services and try to convince them why they should pay me more per-event simply because of a life-choice (to dj "full-time") that I made for myself and has no a priori, necessary, or inherent correlation to the type, level, or quality of service that they would end up receiving at their event.

What is your definition of the word "hose"? Is it any of the following?

The Online Slang Dictionary

1. To lie to.
2. To have sexual intercourse, especially in casual circumstances.
3. To take advantage of; SCREW.
4. To break, ruin, or destroy.
5. To seriously injure or kill.
6. To water, drench, or wash with a hose
 
Damn, yer a picky SOB... :sqlaugh:

Do you bitch at yer boss at work like this...? What if he asks you to take out the trash on garbage day -- do you refuse, because you should be paid more or less for that slice of time...?

I would tell him to take his own trash out.
 
All valid questions... once you qualify the customer first... hit her with a ball park figure with a disclaimer that the price is subject to change depending on the actual event requirments.... in other words give her a base quote.

Bear in mind when I say a disclaimer I don't mean for you or anyone to rattle off every little possible thing that could influence the final price.... save that for when you actually get your foot in the door and can speak directly with the client... emails are not the place for what if's.
 
I would tell him to take his own trash out.

Union guys... :sqrolleyes:

This is why I won't hire you, when you get fired... :sqlaugh: :rofl:


save that for when you actually get your foot in the door and can speak directly with the client

Arrrgh -- another used car salesman... :sqerr: :sqeek: