What is old is new again

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sawdust123

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Nov 10, 2006
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Getting new music into the hands of radio DJs was the way artists got discovered in the old days. Radio then lost ground club DJs and then to video DJs and now to streaming services and social media. However, the role of the DJ has never gone away. I was reading an article today that touched upon the stripper industry in Atlanta. They mentioned that some of the strippers have king-maker type status. Studios are apparently finding strippers and the strip club DJs to be a great avenue to get new songs and artists discovered. The article wasn't focused on the music scene so it is really not worth posting it here. I just found that the king-maker tidbit interesting. I guess streaming services and FM radio have become so corporate, they are no longer a great avenue for introducing new talent. Perhaps this means going to strip clubs can be a legitimate business expense for DJs.
 
I’m definitely out of the breaking new music Business. But even back in the 80s when I used to put together mixes to be aired on the radio they were giving me direction on what tracks they wanted to see. Originally I could program whatever I wanted then there was a big change especially when some of the mixes started to be played during the daytime. Now I’d probably say the most new music picks up traction via social media and online. Namely TickTock another outlets tend to hit the younger market with new stuff and then gets picked up by the larger organizations. Most of these special remixed versions of songs, many times aren’t even available through regular channels. I even thought the some that stuff was being reported in Billboard now. I get the issues online but there is so many different charts and other stuff it hard for me to go thru it all.
 
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That is a brilliant way to use an untapped source for music promotion.

Of course, you're audience is limited to (mostly) 40+ year old men.

Not quite the demographic for breaking new music.
 
The article did mention that it was the dancers who were the target. They didn't say anything about the patrons.
Even a smaller demographic. Artists cannot support themselves on revenue from strippers. The intent of the record companies has always been to bring their music to the masses. So, they are probably hoping the audience at the strip club will hear it, and that is why they target the dancers.
 
This has been the case for quite a while now especially here in Atlanta when it comes to Trap music. It's a common thing for artists to test a song out in the strip clubs. Dancers (strippers) can make or break a song depending on how they feel about it. If it picks up well in the strip clubs then it will spread out to the regular clubs and lounges and then radio. the more well known and established clubs like Magic City and the Blue Flame have put a lot of rappers and songs in the mix.
 
I don’t go to strip clubs often, but the music at the strip clubs the last 3 weekends was awful!

😁
 
I think you missed the joke Mixy
No I didn't get it. He said he doesn't go to strip clubs often and yet he mentioned being there the last 3 times. :-/ I haven't been in one in well over 10 years. There's nothing there for me. I can't see me giving away money to some female and not getting something in return other than a thank you. I got better things to waste my money on. Lol.