How many email follow ups do you do with prospects who inquire with you?

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How many email follow ups do you do with each prospect that comes your way?

  • 2

    Votes: 0 0.0%
  • 3

    Votes: 0 0.0%
  • 4

    Votes: 0 0.0%
  • 5 or more! Gotta stay on them continuously to stay on their radar!

    Votes: 0 0.0%
  • I won't email at all, but I will call them if I have their phone number.

    Votes: 0 0.0%

  • Total voters
    6

TwinSpinDJ

Up-lighting
ODJT Supporter
When email request for availability is received, I respond with just one follow-up. The follow-up is normally an intro of who I am and suggestion for them to check out my website for additional information. However, before I am able to provide an accurate quote additional information is needed. If I don't get the info needed to provide the accurate quote, then no further contact is warranted. Once an email dialogue is started, I then provide more information as to the quote for DJ services. When no reply is received thereafter, no further contact on my part. IF the reply from them is positive, a face-to-face meeting is requested; prospective client is definitely interested at this point; close rate is nearly 100%.
One thing for sure, if questions that are posed in my first follow-up are not answered it could be because they are (1) another DJ looking for competition pricing, (2) it is too soon for them to answer all questions because they have not yet nailed down the venue, (3) they believe asking too many questions means a "pushy" DJ, which I am not, (4) asking so many questions may mean that my pricing is more than they want to spend, and (5) they don't want to put down a Retainer at this time; Retainer will hold the date until Contract can be prepared and executed.
Email communication allows for a "track record" for both DJ and Client.
 

djtaso

DJ Extraordinaire
Apr 4, 2017
4,645
9,670
36
NJ
www.djtaso.com
I would love it if they'd actually tell you "We're going with someone else." The vast majority of the time they inquire then ghost you.
If you ask, they often will. In my follow up I do add at the end "if you decided to go in a different direction with your entertainment, I totally understand and just let me know so you don't receive any additional follow ups from me"
 

rickryan.com

DJ Extraordinaire
ODJT Supporter
Dec 9, 2009
18,723
16,259
58
Hendersonville, TN
www.RickRyan.com
If you ask, they often will. In my follow up I do add at the end "if you decided to go in a different direction with your entertainment, I totally understand and just let me know so you don't receive any additional follow ups from me"

That's a good tag line. My biggest problem is they never speak to you again so I have no way of ever knowing what happened since they just ghosted me.
 
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sawdust123

Moderator
Staff member
ODJT Supporter
Nov 10, 2006
1,471
3,454
60
Ventura County, CA
When dealing with someone over the phone or in person, I use a technique called an "upfront contract." The contract is just a verbal agreement at the start of the conversation that they will tell you where you stand at the end of the conversation. Of course, you must remember to ask at the end of the conversation.
 

MIXMASTERMACHOM

DJ Extraordinaire
Oct 16, 2011
13,393
1,898
64
When email request for availability is received, I respond with just one follow-up. The follow-up is normally an intro of who I am and suggestion for them to check out my website for additional information. However, before I am able to provide an accurate quote additional information is needed. If I don't get the info needed to provide the accurate quote, then no further contact is warranted. Once an email dialogue is started, I then provide more information as to the quote for DJ services. When no reply is received thereafter, no further contact on my part. IF the reply from them is positive, a face-to-face meeting is requested; prospective client is definitely interested at this point; close rate is nearly 100%.
One thing for sure, if questions that are posed in my first follow-up are not answered it could be because they are (1) another DJ looking for competition pricing, (2) it is too soon for them to answer all questions because they have not yet nailed down the venue, (3) they believe asking too many questions means a "pushy" DJ, which I am not, (4) asking so many questions may mean that my pricing is more than they want to spend, and (5) they don't want to put down a Retainer at this time; Retainer will hold the date until Contract can be prepared and executed.
Email communication allows for a "track record" for both DJ and Client.
I say that the retainer should be part of the contract that both the DJ and client sign to say that the DJ and client agree to the terms in the contract. Then it's a go. Dj will be performing at said event.

I don't understand getting a retainer and then producing a contract.
 

TwinSpinDJ

Up-lighting
ODJT Supporter
The retainer ensures that the Client will not lose the date. My booking dates are several months out, so it guarantees both the Client and DJ have the date secured. Then plenty of time to negotiate an appropriate fee for services. Client is assured that DJ will not book same date to another job. Peace of mind for client and DJ. By the way, when Client sends Retainer the fee has already been negotiated by email. Subsequent meeting(s) may change the previously agreed upon fee due to Add-ons being negotiated.
 
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MIXMASTERMACHOM

DJ Extraordinaire
Oct 16, 2011
13,393
1,898
64
I sent an email and got a reply asking for a price quote. I gave a price quote and waiting for a response. Should I send another email?
 

tunes4046

DJ Extraordinaire
ODJT Supporter
Jul 24, 2008
4,754
7,751
52
Fennimore Wi
I responded to an ad someone posted.
I believe you are the only person on this board who has to get business in this fashion,
If you feel you need to respond to these ads I would send some sort of generic response,
Just reaching out to let you know of our outstanding DJ service, we have very competitive rates starting at just $795

That’s the only question they want answered at this point, if you trying to get them to answer a whole bunch of questions, they will simply move on to whomever is the easiest to deal with
 

TwinSpinDJ

Up-lighting
ODJT Supporter
@tunes4045: Yep, they will move on as you state. But asking for additional information on which to base your fee quote makes it easier to cross them off your "potential client" list. Either they are not that far into party or reception planning or are simply looking for price quotes. I use a standard 4 or 5 question response seeking additional information. If no reply, at least you know they can be just shopping around for prices. On the other hand, if a dialog is begun, then you have the opportunity to tailor you fee to their needs.
 

MIXMASTERMACHOM

DJ Extraordinaire
Oct 16, 2011
13,393
1,898
64
I got an email that said they were interested in booking us. They have to talk to their daughter. We've had plenty of email exchanges. Just waiting to see what is decided. I just sent an email with a few pictures of events we've done.