As I was reading Rick and Randy's thread about Facebook marketing. It dawned on me that while they pretty much mastered a formula that works Facebook is definitely old news I'd guess for a majority of today's brides-to-be.
The young to mid twenty somethings are all over Twitter and Instagram.
While I just don't get Twitter it's become a powerful marketing tool to engage younger folks.
I've read a few articles about marketing via Instagram for relevant businesses (where a picture really sells it think hair salons, bakeries, etc).
Pintrest seems pretty spread out demographically but I have seen brides-to-be pinning ideas.
Does anyone run campaigns on these sites? The key for any social media marketing is for the material to be (or at least sound) genuine and less like a sales pitch. I think young to mid 20 demographic sensitive to the onslaught of advertising crammed down their throats every day. Every one expects to see advertising and paid plugs on Facebook not so much on other networks.
The young to mid twenty somethings are all over Twitter and Instagram.
While I just don't get Twitter it's become a powerful marketing tool to engage younger folks.
I've read a few articles about marketing via Instagram for relevant businesses (where a picture really sells it think hair salons, bakeries, etc).
Pintrest seems pretty spread out demographically but I have seen brides-to-be pinning ideas.
Does anyone run campaigns on these sites? The key for any social media marketing is for the material to be (or at least sound) genuine and less like a sales pitch. I think young to mid 20 demographic sensitive to the onslaught of advertising crammed down their throats every day. Every one expects to see advertising and paid plugs on Facebook not so much on other networks.