I took a look at the DJVO information a few weeks ago, but I didn't sign up. For one thing, I just don't like DJ organizations - most of them are self-serving groups who provide menial support to their members and don't really do anything to advance the "industry" (another term that I can't wrap my head around... don't get me started). Organize whatever you want, but the truth is that your group - and any DJ group, really - means squat to the general public. Even if you get every DJ on Facebook, in the ADJA, and on this forum signed up with DJVO, you've still less than 10% of the DJ population onboard. And even then, you've still got a margin of error - there's no way to to tell who's lying about where they get their music from.
My analysis:
Why the DJVO was formed and what we offer…
* To show proof the DJ has obtained their music audio and music video legally for the business disc jockeying
Show proof to who? People who enjoy dancing? They don't care where music comes from, as long as they can dance to it.
* To help eliminate (Piracy / Copyright Infringement) of music audio and music video file sharing
* To help eliminate (Piracy / Copyright Infringement) of music audio and music video illegal downloading
The "help" provided by the DJVO won't amount to a hill of beans. Consider that the U.S. actually has the lowest piracy rate in the world - somewhere around 19% - and the highest number of music buyers. Most illegal music and video (and software) downloading happens in underdeveloped countries. If you want to help eliminate piracy, take your agenda to places like Armenia, Bangladesh, Zimbabwe and Sri Lanka, where the piracy rate is more than 90%.
Another fact: Most music pirates aren't even DJs, they're regular people who like to discover new music.
* This will help eliminate the illegal non serviced DJ websites, DJ blogs and DJ file sharing systems that service DJs with copyright infringement music audio and/or music video. The DJ will not be verified if they obtain their music audio and/or music video from these types of sources
I have a hunch that the DJVO won't eliminate a single one. For every blog that gets shut down, three more pop up. Case in point: Black Thursday 2011, when hundreds of websites were shut down by the government, including Megaupload, Your-Remix.com, and StrictlyHits. Hundreds of sites were shut down, but the impact created by the shutdown has been minimal.
* Artists will get the best exposure possible of their music by the DJ playing the correct versions and the right quality. Not copies and low quality bootlegs that were obtained illegally
Artists don't care what mobile DJs do. If the "exposure" that mobile DJs actually mattered, they'd have somebody a lot better than Lou Gramm headlining at Mobile Beat 2013. Seriously, when's the last time a hit became a hit because 5,000 wedding DJs played it last Saturday night?
* This will keep it fair for the DJ that does do everything the right way for them to get a disc jockey job instead of the illegal DJ getting a disc jockey job
There's no such thing as an illegal DJ. Even the music, however it's obtained, isn't illegal. And people will continue hiring DJs, licensed or unlicensed, tall or short, thin or fat, sitting or standing, based on a combination of two factors: Their price and their ability to produce a show that makes people dance. That's it.
* Receipt storage database of music purchased by the DJ (View Copies Of Receipts – Proof Of Purchase)
I have a file cabinet for that, and a Gmail folder. Do I need another place for receipts?
* Verification search engine to lookup if a DJ is verified or not verified (Available To Business, Personal And Government Agencies)
No one will ever use this, and there isn't enough money in the world to make people check it before making their hiring decisions. If verification of anything actually mattered to the public and they could be easily swayed into checking it first, the ADJA would have done it already.
Just my thoughts.
